 Welcome to our inaugural edition of Traders Goldbook, a Who's Who of prominent buy-side traders. Advanced Trading identified innovative head and senior traders from various types of asset management firms to offer our audience a rare glimpse of how top buy-side traders operate, how they work with other executives in their firms, the technology they use, why they develop their own algorithms (or why they don't), what future trends concern them and much more. We have also made podcasts of the full interviews available and I encourage you to be a fly on the wall and listen to these revealing conversations to get the full flavor of each of the trader's endeavors. You'll find the traders featured in the Gold Book are similar in many ways -- but also very different. Some are the sole person on their firms' trading desks, while others manage large global teams; some trade equities only, while others have traders that are well versed in all product types; and at least one literally has scaled the face of a 1,000-foot mountain, while two others prefer drumming in their free time. However, many of the trends they are watching are common, including Reg NMS, global mergers, dark pool expansion, navigating fragmented markets, commission-sharing arrangements and broker-dealer consolidation, to name a few. You can draw your own conclusions as to what you find most telling. Finally I'd like to thank each of the traders featured for their time and candor. As always, I welcome your feedback.  Kerry Massaro Editor in Chief Advanced Trading | |
 Our first-ever Traders Gold Book — a Who's Who guide of prominent buy-side traders — offers a glimpse of what it is like on these traders' desks. The pages that follow provide an in-depth understanding of how the traders' desks are structured, the technology they use, the algorithms they employ, how they direct order flow, in which markets they trade, their visions for future of trading and much more.
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